The popularity of social media is increasing at an alarming scale. To establish a respectable follower base on social media platforms, you need…

SEO or Search Engine Optimization is now considered to be a strategic marketing technique for brands, helping them promote their products and services…

SEO is not an exact science. This becomes apparent when trying to incorporate both SEO and company branding into a strategy. This process is finicky…

The importance of anchor text with respect to a linking strategy cannot be overstated. Back-links are a huge part of the search engine algorithm. When…